Fenty Skin Unveils Dew N Plump Serum: Rihanna’s Latest Innovation for Glowing, Hydrated Skin
Fenty Skin has once again sent ripples through the beauty industry with the launch of its highly anticipated Dew N Plump Hydrating Nectar Glow Serum. Released on Friday, July 11, this 3-in-1 powerhouse serum promises to deliver instant glow, visible plumping, and a stronger skin barrier, embodying the brand’s commitment to multi-tasking, efficacious skincare.
The new Dew N Plump serum, priced at $38.00, is now available globally on FentySkin.com and at Sephora. It’s designed to address common concerns like dryness, dullness, and uneven skin tone, offering a universal solution for all skin types.
Rihanna’s Dream Serum: Three-in-One Powerhouse
According to founder Rihanna, the Dew N Plump serum is her “dream serum.” She articulated the philosophy behind its creation:
“Multitasking products have always been at the core of Fenty Skin, so it was only right to develop a product that’s like 3 serums in 1! Glowing, plump skin and a stronger moisture barrier with only one step."
This ethos is evident in the serum’s innovative formulation and versatile benefits. The lightweight, gel-textured serum is specifically crafted to seamlessly integrate into any skincare routine, gripping perfectly with other products and makeup without any dreaded pilling.
Key Ingredients for a Radiant Complexion
Fenty Skin packed the Dew N Plump serum with a blend of potent ingredients:
- SuperQuench Juice Complex: A proprietary blend of Barbados Cherry, Kalahari Melon, and Starfruit juices, this complex works to intensely replenish, revive, and plump the skin with hydration.
- Polyglutamic + Hyaluronic Acids: These “mega-plumpers” are renowned for their ability to draw and bind moisture to the skin, ensuring deep and lasting hydration.
- Panthenol (Pro-Vitamin B5): This essential vitamin helps to lock moisture into the skin, fortifying its natural moisture barrier for improved resilience.
- Niacinamide (Vitamin B3): A skincare favorite, Niacinamide contributes to brightening and evening out skin tone, reducing the appearance of dullness.
The serum also features a light and refreshing “Fenty Fresh” scent, with subtle notes of bergamot, jasmine, and white orchid, adding a luxurious sensory experience to the application.
Sustainability at the Core
In line with Fenty Skin’s dedication to environmental responsibility, the Dew N Plump serum boasts earth-conscious packaging. Its protective outer box is made from FSC-certified material and is recyclable. The bottle itself is crafted from 50% post-consumer recycled (PCR) material, the pump from 80% PCR, and the cap from 100% PCR, highlighting the brand’s continuous efforts towards sustainability.
With the launch of the Dew N Plump Hydrating Nectar Glow Serum, Fenty Skin continues to expand its innovative skincare line, offering accessible yet effective solutions for a radiant, healthy complexion, straight from the vision of Rihanna herself.
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