Ariana Grande Just Debuted Auburn Hair; And It’s Giving Soft Girl Renaissance
Ariana Grande has officially entered her auburn era, and fans are absolutely living for it. The pop princess took to Instagram to drop a few behind-the-scenes stills from her upcoming short film “Brighter Days Ahead”—but let’s be real, it’s the hair that stole the spotlight.
Gone are the icy blonde Glinda locks from Wicked—in their place is a rich, cinnamon-auburn hue that feels like a warm hug in hair form. And honestly? It’s giving late ’90s rom-com heroine meets early Tumblr soft grunge queen.
Ari’s Subtle Hair Glow-Up
Crafted by celeb colorist Rachel Bodt, the new shade is a masterclass in “natural but elevated.” Think deep brown undertones with caramel-y auburn highlights woven through in chunky, face-framing pieces. The result? Major “I just lit a fancy candle and journaled about my feelings” energy.
A Throwback Vibe, But Make It Grown
The look is also a nostalgic nod to Ariana’s Cat Valentine days on Victorious—but this is the grown-up, red-wine-sipping, emotional-maturity version. Back then, it was firetruck red and drama; now, it’s auburn sophistication with a side of emotional healing.
The new color fits perfectly with the mood of “Brighter Days Ahead”, her dreamy, retro-toned short film that’s been teasing a more vulnerable, artsy Ari—a vibe shift from pop girl to auteur-in-the-making.
What’s Next for Ari?
Between the hair, the upcoming Wicked release, and her short film, it’s clear that Ariana is embracing a new chapter—and we’re 100% on board. Whether this auburn glow-up is just for the project or the beginning of a longer style era, one thing’s for sure:
Ariana Grande is always going to keep us guessing—and looking fabulous while doing it.